Data for Good

SaaS consumer propensity data and analytics. Save OPEX and free-up staff. Reduce firm and consumer harms. Comply with latest regulation.

Engage with the right consumers sooner. Screen for payment, and assess, consumer financial resilience. Quantify risks and price portfolios.

data for good

We provide highly predictive consumer propensities. These apply to all US consumers and are updated daily. We use highly granular socioeconomic data, machine learning and over 6 years of outcomes, c.2million a month, to do this. We do not use personal identifiable data.

Customer propensities include 3 best times, for and propensity of, contact, best channel for contact and likelihood of response, propensity of payment/purchase and propensity for vulnerability/resilience. Apply to all US customers, new and current, credit active and inactive.

To meet your challenges

Cost saving
Consumer retention
Regulation change
War on talent

And those of our clients

Increasing contact rates
Decreasing costs